adelynlee

Brands celebrate St. Patrick’s Day.

In case studies, multimedia, On the look out, Social media on March 17, 2014 at 9:28 pm

Some people may argue that St. Patrick’s Day is a made up American holiday, and others will argue that everyone is just a little bit Irish today. No matter which way you look at it, it’s a conversation and a holiday that your brand can’t ignore.

Trendsmap.com showed that some variation of the holiday was trending across North America on Monday:

Screen Shot 2014-03-17 at 5.50.06 PM

Here’s some awesome “Green” activations I noticed today:

Food Brands

Cars

Fashion Brands

Sports

A ‘Green’ Excuse for a sale:

Some brands took organic approaches and others (like Arby’s) boosted their efforts a bit. Marketers and SoMe mavens—Which would you go with? How into this holiday does your brand need to be in order to make ad spend worth it?

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